Engage Your Audience Even Before Your Online Event!

The CrowdCast.io system lets your participants ask questions as soon as you have posted your event on their platform. Not only that, but they also have the opportunity to upvote and comment on any question that has been posted already! That allows for a much more dynamic engagement even before your event starts. Join us for the first-ever Avantra Summit …

Participants: Jazz Up Your Next Online Event!

We all love to complain about the current state of the art of online events? Talking heads droning on, not engaging enough, making you feel small, your opinion unimportant, it often feels like a late-night infomercial. Not that we are really missing being stuck in the middle of a keynote among 1000s of conference participants, where the speaker on the …

Flip Your Webinar to be a Collective Solution Development Session

Webinar fatigue is real. It is frustrating to listen to talking heads pontificating from our screens trying to sell us something. The lack of engagement makes you feel small; a faceless participant without a voice. Doc Searls always wanted to flip the keynote stage, as he felt there were so many interesting voices and experiences in the room, that can’t …

Best in Class Enterprise Community: Salesforce Trailblazers

At last year’s CMX Summit Erica Kuhl’s Building Community is Smart Business presentation was my favorite. She is the former VP of Community at Salesforce and was responsible for the meteoric rise of their Trailblazer community. I loved it because she delivered one cold hard community impact measure after the other. In summary, this is the impact the Trailblazer community has on Salesforce and its customers: …

Eric/Zoom if You Don’t Trust Us Why Would We Trust You?

Screenshot of Zoom CEO Eric Yuan webinar session where they don't allow chat or public Q&A

Zoom has gotten a lot of flack for their lack of security lately. They are actively trying to solve this. Zoom’s CEO Eric Yuan has written a blog apologizing and listing the steps they are doing to make Zoom more secure and rebuilt the trust of their users. In that post Eric promised a weekly webinar where we can ask him anything. So I joined last Wednesday. …

Zoom Please Board the Cluetrain!

After high school a couple of friends and I visited Paris. La Grande Arche de la Défense had just been finished, which we of course went to check out. I remember coming up from the Metro station and the building is breathtakingly beautiful: big, massive glass, granite and steel. It was getting late in the afternoon and the Parisians were hurrying back …

Seamless Online Community & Face 2 Face Event Integration

One of the most powerful ways to engage your community is to get them together face to face. It builds trust and a feeling of belonging. We are social animals, once you shook someone’s hand, your engagement with that person online is on a totally different level. One year coming back from SAP TechEd, I bumped into Matthias Zeller at …

GitHub + LinkedIn + Microsoft = #FutureOfWork Grand Central Station

A lot has been written about Microsoft buying GitHub. I like Redmonk’s Stephen O’Grady’s So Pigs Do Fly: Microsoft Acquires GitHub post. He shares some interesting insights, like Microsoft competitors may likely switch to a different platform, or host their own. What would be the most powerful AI? One that is able to create the best programming solution the fastest. Having access …

4

SAP Inside Tracks stretch SAP’s Marketing Event Budget by $1.9 Million

It usually is really tough to quantify in actual dollar amounts the impact of a thriving community on a company. Regarding events, you can calculate how much they would cost if not organized by the community. In this post, I am going to demonstrate that the 39 SAP Inside Tracks that were held in 2017 stretched SAP’s marketing event budget …