Seamless Online Community & Face 2 Face Event Integration

One of the most powerful ways to engage your community is to get them together face to face. It builds trust and a feeling of belonging. We are social animals, once you shook someone’s hand, your engagement with that person online is on a totally different level. One year coming back from SAP TechEd, I bumped into Matthias Zeller at …

GitHub + LinkedIn + Microsoft = #FutureOfWork Grand Central Station

A lot has been written about Microsoft buying GitHub. I like Redmonk’s Stephen O’Grady’s So Pigs Do Fly: Microsoft Acquires GitHub post. He shares some interesting insights, like Microsoft competitors may likely switch to a different platform, or host their own. What would be the most powerful AI? One that is able to create the best programming solution the fastest. Having access …

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SAP Inside Tracks stretch SAP’s Marketing Event Budget by $1.9 Million

It usually is really tough to quantify in actual dollar amounts the impact of a thriving community on a company. Regarding events, you can calculate how much they would cost if not organized by the community. In this post, I am going to demonstrate that the 39 SAP Inside Tracks that were held in 2017 stretched SAP’s marketing event budget …

Panel: Enterprise Software – On the Brink?

Going to be on a Future of Enterprise Software panel today organized by the German American Business Association a bit sensationally named: Enterprise Software at the Brink SaaS, Big Data/IoT, the big paradigms of recent years seem to have run their course. Time to take stock and look at where we are today, and even more interesting, where we are …

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Level Up Neptune Software Community

Happy to announce that I am helping Neptune Software with their community strategy. In this fast moving world a deeply engaged community may be the only lasting competitive advantage. Tell us what you think of the Neptune Software and our community by filling out this short survey. You may win a $50 Amazon gift certificate. Neptune Software has developed a …

Let’s Bring the Community Band Together! — 9 Tips For Success

The other day Evan Hamilton DeSerio asked the CMX community on Facebook, whether anyone can bring an instrument to the CMX Summit West that he helps organize. In 2012 the 2 SAP Mentors Matt Harding and David Hull told me that they would like to Jam together at SAP TechEd. It’s an annual event where about six thousand SAP geeks …

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Speed Networking: 3 or 20 Deep Connections For Your Event Participants?

Late in the afternoon one year at an SAP Inside Track #SITsv in Palo Alto, one of the participants taps me on the shoulder and says: “You know Mark, I love your event.” I am thinking “Well thanks :-)” and then “Oh, there is going to be a BUT” and here is what he said next: “Last year I walked …

Best Keynote Ever Via Your Enterprise Tribe

What was the best keynote you ever saw as a customer, partner, or prospect? A keynote that energizes me the most is one that shares a vendor’s’ vision for the future as well as its latest developments. Ideally, a passionate customer is on stage eagerly showing off the solution and raving about the benefit their company is getting from it. …

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Spreecast Enabled Listening to the Edges

In the early 90s SAP was dominating the Enterprise Software Market with their R/2 product on the IBM/Siemens mainframes. IBM was coming out with the AS/400 computer for the mid market and so SAP was developing their next solution R/3 for it. Hasso Plattner once told the story that 9 weeks before they wanted to show the new product at …